Google just released its latest earnings report, and the news is huge. CEO Sundar Pichai confirmed what many hoped for: Artificial Intelligence (AI) isn't killing Google Search, it’s making it bigger. For business owners and marketers, this is a green light to keep investing in search strategy. The Main Point: AI Brings...
When you test your website with an SEO tool, it gives you a score — maybe 67 out of 100, maybe 82. That number looks important, but Google warns that this score might actually be misleading. Google expert Martin Splitt recently explained why you shouldn’t treat automated scores as the full...
ChatGPT has taken the tech world by storm since its introduction back in 2022. Developed by OpenAI, the company behind DALL. e2 and Whisper AI, ChatGPT has quickly established itself as an indispensable asset to organizations and individuals all over the world. Knowing that ChatGPT crossed one million users by...
To be honest, lead generation is not an overnight thing. There is no denying that it is one of the biggest challenges for all businesses. Even for professional marketers, lead generation requires the right tools. Here we discuss a handy list of top digital marketing tools that are available...
Almost all businesses today want to rank their website on top of Google's SERPs. But it's not a cakewalk, especially considering the globally increasing competition. Now, brands and their marketing staff have to double their marketing efforts to gain a respectable online status. They need to eye more on tactics...
Growth is the ultimate result you always aim with your marketing strategies and skills. Gone are the days when you used to chip in with some marketing tools and be successful. Time has changed a lot, my friend. Now, you need people with specialized knowledge to use those tools to...
Internet marketing predictions have always been opaque, however it's the time when we all start looking at new opportunities and trends for the next year. This may be the exciting yet nerve-racking phase where digital marketers put their proactive hats on. Right? Perhaps not all marketing experts look for new...
Sometimes Business is about Balance and Empathy. We have crossed 5 months in the COVID 19 Pandemic and it is the first time in a decade that our company Ingenious Netsoft Private Limited has seen such a situation. It has not only changed our workflow, but also made us realize the...
Tell us one thing! How many times have you picked a brochure that was both convincing and impressive at the same time? Maybe once, twice or you were lucky to grab it multiple times. Now there could be 2 possible reasons for you to get them. First, you were taken...
